by Aimee Paterson | Jun 15, 2020 | Artificial Intelligence, Digital Advertising, Digital Marketing, Marketing Technology
Personalization is more than just a nice-to-have in digital advertising. It’s now a requirement, and customers will ignore you if you don’t immediately appeal to their interests and needs. Learn how using AI can help with advertising personalization. What does...
by Aimee Paterson | Jun 11, 2020 | Artificial Intelligence, Digital Advertising, Digital Marketing, Marketing Technology, Platform Solutions
Digital marketers today have access to amazing AI-powered targeting capabilities. So, why are so many of them failing to connect with customers? Context. Most digital marketers struggle to develop creative that connects with their audience. And if you invest in paid...
